As a St Albans based business we’re passionate about getting involved in our local community, bringing small businesses together and making a difference to the lives of people living in our area. Whether it’s having fun in the St Albans Pancake Day race (we made it to the semi-finals!), supporting the business leaders of the future in the Dragons’ Apprentice schools challenge or running workshops here at STANTA to help local companies learn more about Google – you’ll always see us getting involved. That’s why we were really excited to hear about a new local enterprise called Get Out Of The Rut. As soon as we found out about it we knew that we wanted to support such a positive and life affirming initiative!

Cat75A0WIAAZPDf

What is Get Out Of The Rut all about?

You know that awful January feeling when you are stuck in a routine and you want to make positive changes but you don’t quite know how to do it? Well Get Out Of The Rut is an inspirational 12 week fitness and wellbeing programme designed to help two very deserving local ladies bring themselves out of that rut with over £6000 of life-transforming gifts from the St Albans community. The idea was thought up by Total Care Personal Training who are working with a number of fabulous local businesses to help these women in many different ways. From fitness training aimed to show that eating out doesn’t have to be unhealthy, to life coaching and personal styling, the ladies are being given a total makeover! We think that this programme is going to make a world of difference to the life of these two women and we’re looking forward to seeing the final results.

Who is Getting Out Of The Rut

Two absolutely inspiring local ladies were chosen to travel on this 12 week journey of personal discovery.  The winners were nominated by the St Albans community and we think that they well deserve this fantastic opportunity. The first winner is 34 year old Shelley Mancusa. Shelley selflessly supported her brother when he suffered a traumatic brain injury. She then struggled with infertility for 6 years and giving birth left her with physical injuries which really damaged her self-esteem. The second participant is Carla Watson, also 34. Since her Father sadly passed away last year, Carla has been struggling to regain her healthy lifestyle. She works with some of the most vulnerable homeless people in our area and after giving so much to the community we think it’s time we gave something back to her!

How are Wagada helping?

As we’re social media experts, we are helping to spread the word far and wide about this amazing initiative. We want to get as many people as possible in the local St Albans community together to celebrate the achievements of these two wonderful women and to support them in meeting their goals in 2016!

CY1odnlWEAAVOFu

You can help this amazing initiative by following the Get Out Of The Rut Facebook page and sharing updates on social media with the hashtag #GetOutofTheRut. Follow @TheRut_2016 and get Re-Tweeting!

 If you are a local business who would like to get involved please contact the team who would love to hear from you! Just drop them a line at TheRut@tcpt.co.uk or visit their website http://www.therut.tv/

At Wagada we are really excited about the potential of Google Virtual Tours. Now your customer doesn’t have to leave the comfort of their armchair to visit your shop or take a look around your café – they can do it all online! This is an immensely powerful tool and we predict that it will become an increasingly popular way for businesses to show off what they can offer to their online customers.

How Google Tours works

A professional photographer creates a 360 video tour of your business which you can then place on your Google Local listing and your website for your customers to play and watch. They allow your website users to view the area that you have filmed and take a virtual walk around your premises or location. Alternatively you could give them a backroom tour of your kitchens or stockroom, or guide them around the unique features of your shop or café.

How Google Tours can benefit your business

Google Virtual Tours is a great way to improve your SEO for a number of reasons. Firstly they make your website really appealing to your customers. We’ve had great feedback from site users about these online tours as they find them really engaging, and it is fascinating to be able to not just read about a business but to actually see it. The tours can really bring your business to life!

As they are so effective in capturing your customer’s attention, a positive result of this is that they will stay longer on your site which can reduce any problems you may have with bounce rate. And once they have looked around your business they are more likely to stay and look around your website too. They are also a great tool to promote your business on social media which will help to increase your online presence and your social shares too! This can generate lots of online excitement around your service or product and we know that Google likes to see that businesses are relevant and getting mentioned online.

Finally the tours can give customers real confidence in your business, as they can check it out fully before taking a decision to buy or visit. For example, a potential visitor to a restaurant might like to see how clean the kitchens are for themselves or check out if the space works well for a party or celebration. Likewise, a visitor to a shop may enjoy looking at all the products shown to their best effect on the shop shelves rather than just seeing an online product list or uninspiring  static photos.

Case study – how Google Tours helped our client

We believe that Google Virtual Tours is a fantastic new tool for online businesses, so we worked with one client to help set up a virtual tour on his site. He’s a locksmith and so we thought it would be a great idea to show customers around his van where he keeps all the tools of the trade. He’s already had really positive feedback about his video and it’s certainly got people talking about his company and interacting with his website. Why not take a look at his tour and have a think about what Google Virtual Tours could do for your business!

Contact us to find out more about how Google Virtual Tours can help your business.